About Steve Anderson, Editor of TechTips
Steve Anderson provides information to insurance agents about how they can use technology to increase revenue and/or reduce expenses. He speaks professionally to hundreds of agents each year at National Alliance events and at many state association conventions and technology forums on the future of technology, the social web, and how insurance agencies can establish their Internet presence. He has authored many articles that have appeared in virtually every insurance industry publication. He has over 30 years experience in the insurance community.
Steve speaks on a wide range of topics that help insurance agents make sense of how to effectively use all the technology stuff they hear about. Topics include the social web in the agency, increasing productivity, which Internet technologies agencies should consider adopting, why video online matters to your agency, and much more.
Steve Anderson’s TechTips: Steve’s free, weekly email newsletter covers one topic or tip each week that insurance agents should know about. Every tip will not apply to every agency, but there are some real gems that could make you or save you hundreds of dollars.
Steve Anderson wears many hats these days. He has been a licensed independent agent for 30 years and is dedicated to providing independent agents with the insurance technology information they need to more effectively manage and grow their agencies. He is also president of The Anderson Network, Inc. which was formed to help agents and brokers maximize productivity and profits using practical technology.
Working as a manager and producer in two different independent agencies (one belonging to his father-in-law!) has provided him with a practical understanding of agency internal operations, marketing and sales management, and how an agency can most effectively use technology. Over the years he has handled a full range of clients, specializing in the larger commercial accounts, and continues to maintain his license.
Steve received his Bachelor’s of Arts with a double major in business administration and economics from Taylor University and a Master’s Degree in Insurance Law from Antioch School of Law.
Steve was thrust into the insurance business when his father-in-law, a sole proprietor of an independent agency, became ill and needed help. He received his insurance training at a major insurance company as a commercial underwriter and after a short time joined his father-in-law’s agency. He carved his own niche by receiving post-graduate training in computers, sales training and the practical application of direct response marketing principles.
Steve is a prolific writer who is known for his knack for translating “geek speak” into easily understood concepts. He has written articles for virtually every industry publication. He is Dean of the School of Technology for the IIABA Virtual University and a member of the national faculty for the Society of Certified Insurance Counselors.
Because he fine-tunes his ideas in the real world agents are faced with, Steve is one of the industry’s top technology consultants and speakers. He provides keynote addresses, lectures, seminars, workshops, conference programs and individual agency and company consultations on how to maximize productivity and profits using practical technology.