How Do You Rate?
There are signs the soft market might be over, but we are not willing to call it a hard market just yet. The economy seems to be slowly getting better. The new digital consumer is forcing agencies to redefine customer service. In order to stay ahead, agencies must effectively use as many technology tools as possible.
This agency productivity self-test is published each year in my newsletter, The Anderson Agency Report, as a tool to help you measure how well you are currently using technology in your agency.
The self-test delves fully into your use of technology in the following categories: Management, Administrative, Infrastructure, Sales, Customer Service, and Communications.
Everyone is encouraged to participate. The audit self-test will take you approximately 15 minutes to complete so set aside some quiet time to complete the survey. It’s well worth it.
The total maximum score possible on the self-test is 234. We’ll email you shortly after you finish with your ranking and what it means to you in how you utilize technology to improve profit.
In a later TechTips we’ll provide the total results so you can tell how your use of technology compares to others who took the survey.
As a little extra incentive, every TechTips subscriber who completes the survey will be entered into a drawing to receive our new course, “The Personal Lines Ultimate Marketing Program” (a $500 value).
So take a few minutes to complete this survey. Thank you!
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