Agents Wanted: Real Time Survey

By on Sep 29, 2011

The Real Time Campaign, an initiative supported by both ACORD and AUGIE, is once again surveying agencies to measure the implementation and impact of Real Time technologies on their workflows.

I was involved with helping put together the first Real Time Campaign Agency Survey, and continue to support industry initiatives that help streamline agency workflows using effective technology tools. It is important to track industry progress to help encourage adoption by carriers and agencies not yet using real-time tools.

“Whether you feel that you’re a very automated agency or you’re just getting started, we need your input. This survey is the best way that we see the progress made by the campaign so far, judge advances and areas of interest, and plan for the future,” said Cal Durland, CPCU, Director of Member Relations.

Since its inception, surveys by Real Time, AUGIE, and others have produced information and statistics that continue to drive activities. For example:

    • Use of Real Time increased 16% between 2009 and 2011 according to the IVANS 2010 Insurance Agents, Carriers & Technology Survey.
    • 69% of management system users use real-time inquiry or service according to the 2010 AUGIE Survey.
    • 75% of AUGIE Survey respondents use some type of Real Time.
In addition, the AUGIE and Real Time surveys showed that 89% of Real Time users save time. This breaks down further to an average time-saving for personal lines of 60.3 minutes per person per day and 43 minutes per person per day for commercial lines.

“We’ve seen real, measurable results over the past few years,” Durland added. “That’s why we survey agencies each year to see where adoption stands and find out what’s working best. Then, we can strategically plan on ways to reach out to those not using Real Time, find out why they aren’t, and see if there are ways we can help them implement.”

Completing the Real Time Survey should take less than seven minutes. And all of those who participate are eligible to enter a drawing for several $50 gift cards.

Many organizations, such as ACORD and AUGIE, are reaching out to agencies to encourage survey participation. Therefore, if you receive this request from more than one group, please respond only once.

Click here to take the survey

Deadline for submissions is tomorrow, Friday, September 30, 2011, so if you have not already done so complete the survey now.

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